
Building Loyalty
On the Volkswagen Group., we created and launched a number loyalty programmes and newsletters as CRM staples.
And there’s nothing wrong with a bit of content writing is there?
So here are few examples, picked at random. I’ve included them here because they are recent and because it’s important to sweat the small stuff.
At least, it is to me.
Included for: CRM, loyalty, emails, copywriting.
Agency: Havas Helia






