On the Volkswagen Group., we created and launched a number loyalty programmes and newsletters as nCRM staples.
Content writing isn’t everyone‘s idea of fun. But when it’s servicing a £4 million account, I believe it’s worth taking as seriously as anything else. Again, these are but a handful of examples. I’m still to organise this section properly.
Included for: CRM, loyalty, emails, copywriting.
Agency: Havas Helia